The Internet is All About
Information
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by Oliver Poll
Did you know that books and information were the most
sold products on the Internet in 1999? The demand for information
is growing all the time since our society is so hungry for it. It
is easy to charge large sums of money for knowledge that will make
life easier or more comfortable. By providing people with useful information
you also make the world a better place.
Books, manuals, special reports, guides, etc. are
the easiest things to sell and generate quick profits. People aren't
buying the paper and ink of a report or the hard materials of a video
series. The value is in the information.
But, how would you like to make $30,000 a month
from information?
Let me tell you a story about a 37-year-old man who
wrote a report on how to get a free wheelchair from the government.
All he did was document how he went about doing this for his elderly
mother. He sold his report for a very reasonable price - $15.00 on
the Internet. The sales skyrocketed through the roof. In the best
month he made $30,000 pure profit. It is hard to believe that such
a simple thing has such a market potential. But it has, like several
other unpublished ideas and knowledge.
You can do it!
Do you have an idea or are you a specialist in some
area? What skills do you have? What do you know? What could you teach
others? You have knowledge that could help other people. This information
can help you too. Go ahead, publish it online and make money. By doing
it the smart way you can make a fortune.
Self-publishing, using traditional mediums, has involved
considerable expense and risk. Vanity publishers charge to print books
and authors often end up with a garage of titles that won't sell.
Even fantastic books won't sell unless you have the backing of a publisher,
who can ensure that your book ends up on the bookshelf. The problem
of distribution, and enormous printing costs, has been a barrier to
would-be authors. A great use of e-books is for new writers and poets.
It is very easy and inexpensive to publish short stories, poems, novels
practically anything. A great way to make yourself more known as a
writer is by offering your work on the Internet for free. Writers
may even add relevant advertisements for their e-books and recover
their expenses.
Now is a perfect time to start!
There are now over 6 billion people in the world!
More than 168 million people are on the Internet right now. Current
projections say there will be over 250 million Internet users in less
than four years, and one billion users in less than eight. The Internet
is now over a $300 billion industry! This is the beginning of the
next business revolution. Can you imagine the potential of an online
business? Start right now! Over the next few years as the rest of
the world joins us here on the web, the demand for information will
continue to skyrocket.
Some advantages of electronic publishing:
- High profit margin.
- Almost no publishing costs.
- No printing costs.
- No shipping costs (if delivered over the Internet).
- No packing costs.
- Instant delivery.
- Instant access (customers on the net are impulsive and want
everything NOW).
- Save trees.
- Electronic books take up far less space than conventional books.
- E-books can use multimedia possibilities, be interactive, web-connected,
etc.
- Electronic books cost less than the average conventional book
you buy at the bookstore.
You only need one copy.
The only cost for producing your own e-books is the
software that compiles your e-book. It is very little compared to
its physical version. There is no need to mass produce your book and
pay for printing and physical storage space it requires - you have
to pay once!
It is cheaper and less risky.
Self-publishing, using traditional mediums, has involved
considerable expense and risk. Vanity publishers charge to print books
and authors often end up with a garage of titles that won't sell.
Even fantastic books won't sell unless you have the backing of a publisher,
who can ensure that your book ends up on the bookshelf. The problem
of distribution, and enormous printing costs, has been a barrier to
would-be authors. A great use of e-books is for new writers and poets.
It is very easy and inexpensive to publish short stories, poems, novels
practically anything. A great way to make yourself more known as a
writer is by offering your work on the Internet for free. Writers
may even add relevant advertisements for their e-books and recover
their expenses.
Make your free valuable information easy to access.
There are free useful information sites on the web,
but it is often complicated to study them and make use of these web
sites, because most of us pay for our Internet connection by minute.
It would be nice if visitors are offered an opportunity to download
the information that is on the web site as an e-book. Later they can
read your content on their desktop and use it even months later. A
bookmark of your site would be forgotten by that time. Most e-book
compiling software allows the user to connect to the Internet by clicking
a link in your e-book and for example go to the order page...
Get quality leads!
Make your e-book a qualified lead generator. People
who are interested in some topic that you have information about in
your free e-book may have to fill in a simple form and identify themselves.
You may also ask if they wish to be added to your mailing list or
be notified if you have more information about this subject. These
people are your potential customers for lifetime if you take excellent
care of them and provide with useful information.
Free is a very powerful word.
E-books can provide the Internet marketer with one
of the best promotional tools online. With its vast variety of uses,
just one quality e-book development and distribution can produce an
ongoing promotional tool that will work 24 hours a day, seven days
a week and multiply itself by leaps and bounds. Your e-book can literally
be viewed by millions simply by giving it away for free. You can make
your site remembered and more popular by giving away electronic publications.
You can also give the recipients a permission to distribute your book
freely among their own subscribers, visitors, affiliates and clients.
Visitors remember you for a long time for offering valuable knowledge.
You may also add a banner advertisement into you e-book which connects
the reader directly to your web site. Possibilities are endless.
Some uses of e-books
- Marketing products or services - distribute your sales presentation
freely over the Internet.
- Promotion - provide valuable information on a specific subject
to bring traffic to your site.
- E-zine publishing - subscriber can download the current e-zine,
read back issues on their desktop, visit your web site, subscribe,
submit ads, etc.
- Desktop catalog - customers can view products on their desktop
and even order through your e-book.
- Manual - you can instruct you customers using an electronic
training manual.
- Electronic books - writers can offer their books in electronic
version.
- Off-line web site - you can create an electronic version of
your web site, which can be easily accessed, on your client's
desktop.
Possibilities are endless.
Consider this concept. You send your e-book to prospective
clients. It has 10 chapters or sections. The client has access to
the first two chapters and that person likes your sample. You instruct
him that for $XX.XX he can receive the full information within a matter
of minutes because the rest of the chapters can be opened by inserting
a secret code. All he has to do is fill in a secure order form on
you web page or call your 1-800# and give his credit card number and
he will receive the secret code. You can market your e-book this way
in BBS's, newsgroups, AOL and Compuserve forums. Tens of thousands
of people download your e-book and read it.
Electronic publications are easy to create; they have
many valuable advantages and various ways to use them. Print on demand,
high profit margin, easier to distribute and the list goes on for
a very long way. Either if you are looking ideas for starting your
online business or if you are already an Internet business owner,
you should take advantage of electronic publishing.