Why Stephen King has Just Boosted Your Income
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by Phil Wiley
In one fell swoop author Stephen King has made ebooks,
and other internet delivered information, respectable.
King's recent $450,000 in 3 days from ebook marketing
is big news for we Internet entrepreneurs.
His 66-page ghost story, "Riding the Bullet," racked
up more than 400,000 orders at $2.50 a download in the first 24 hours
after it was made available last week, according to his publisher
Simon & Schuster.
That means the story beat the first-day sales of all
King's best-selling novels. King told Time that he will earn at least
$450,000 from his story, beating the $10,000 he says magazines such
as Playboy and the New Yorker would have paid.
Many in the publishing industry are calling it the watershed
moment when a best-selling author ventured into "e-books," a medium
that had only been sporadically used by a few writers, and never by
a top seller.
As the Simon and Schuster press release puts it, the
experiment is a chance "to go from Stephen King's computer to the
reader in a fraction of the print-book publishing arc." It also is
a "leap into the digital future" that "takes the eBook from the realm
of novelty and directly into the very mainstream of today's culture."
But what does this all mean to us?
Well as an internet entrepreneur this has got to get
you pretty excited.
$450,000 in 3 days from marketing an ebook.
That's excited me plenty. What King has shown is that
if you've got the right product - if you've got something that people
want to read - you can make a quick fortune online.
It helps to have the name, and the attendant free publicity,
of course. But having the right product also helps generate publicity
and helps you build your name.
Now I'm not going to say something stupid like we too
can pull the same number of sales, but I can show you the steps you
need to take to pull in an ebook income off the net.
Plenty of other people are doing it, and you can join
them. Here's how:
* You need a product. Preferably in these days of instant
gratification a ebook. An ebook can be delivered almost immediately,
and it is extremely low cost to produce. Virtually nothing but your
time, your skill, and hard work.
* Find your niche. We've all got one. We've all got
some knowledge that others are willing to learn. It's just a matter
of you unearthing your knowledge, of creating it into a product, and
aiming it at your niche market.
* This product creation is not as simple as bashing
out the words on a word processor. It has to be researched, planned,
put together into a saleable package. The best way of learning how
to do this is to invest in Ken Evoy and Monique Harris's Make Your
Knowledge Sell. Yes it's an ebook, so like King's work it's available
for immediate download. You can read more about it by clicking here
http://salesnow.sitesell.com/myks
You can, of course, buy expensive courses teaching you
product creation, but this book is ten times better value.
Another very good ebook, which tightly focuses on the
subject of creating ebooks is Chayden Bates newly updated ebook "Ebook
Marketing Explained". You'll find his book at
http://www.ozemedia.com/ebm.htm
* When you're done reading these 2 ebooks and you're
ready to develop your own product, you need an ebook creation tool.
There are quite a number on the market now, but one stands out for
us net entrepreneurs because it comes complete with an affiliate program
which you can promote in the ebook you compile and sell.
This means you'll end up profiting in 2 ways. Through
the sale of your ebook and a further $15 in profit every time someone
buys the creation software. The program is E-ditorial Pro and you
can read more about it at
http://lightning.prohosting.com/~ebooks2
or read some reviews and comparisons of ebook creators
at
http://www.homestead.com/ebooks2000/ebooks.html
or
http://ozemedia.com/ebooks.htm