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How
to Convert Hits into Sales
Article by Kevin
Sinclair
Testimonials and Guarantees
Testimonials and guarantees
can have a huge impact on your level of sales. On the web, a key priority is to
build credibility. The common methods used are having a privacy statement, publishing
a newsletter, publishing testimonials from satisfied customers and providing a
strong guarantee.
Take every opportunity to gather comments from your customers
about how your product has helped them. Get their permission to publish these
comments as testimonials. If need be, provide them with a gift for giving you
their permission to publish their comments. A way of getting comments is a customer
feedback survey. This can be used for the purpose of gaining testimonials as well
as seeking ways to improve your product or develop additional products your customers
may need.
A strong guarantee will provide your visitor with greater confidence
to purchase your product. Try to make your guarantee simple and without too many
conditions. Always honour your guarantee without question or delay.
Conclusion
Getting
plenty of hits to your web site is a very positive situation to be in. By implementing
some of the hints provided in this article, you can convert these visitors into
being your customers.
