Increase Your Orders by Answering Questions!
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People will contact your
customer service to ask questions about your business or products. Did you know
you can increase your orders by training your customer service to actually sell
products?
You should include your
signature file with all the questions you answer by e-mail. Your signature file
should be no longer than 5 lines, 65 characters per line. Include your contact
information, business name and an attention getting headline.
Tell
people about the new products and services that you offer after you're done answering
their question(s) by phone. If they have already bought products from you in the
past, offer them add-on or backend products.
If
you're using FAQ "Frequently Asked Questions", include your banner ad on top of
your FAQ site. You could also include a subscription form for your free e-zine
on the site as well.
When you answer
peoples questions by snail mail, include an insert advertisement for the products
or services your business offers. Include your web site address, e-mail address,
logo, slogan and other information on all marketing material you send.