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How to Offer Free E-mail and Web Space from Your Site

Home > Promote > Marketing > Visitor Retention

by Peter Cooper

Setting Up a Free E-mail System

Now that we've looked at the plus and minus points of having a free e-mail system, let's get down to practicalities.

There are two ways to offer free e-mail using your domain name. The first is that you can run it all from your own server. You'll have to install software on the server or run a collection of scripts. This is ideal if you're technically adept since all of the power rests in your hands. Two systems you can use are Alias-Mail and At Dot, but it's of the essence that you're skilled enough to implement them or can hire someone to do it.

For those of us who aren't technical wizards however, there are a number of friendly companies who offer free e-mail services which you can integrate with your own domain name, making it seem as if you're offering free e-mail directly. What's more, these companies offer this service for free! Why? Put simply, you lose the chance to advertise within the free e-mail pages. Since the system is handled remotely, the companies make their money by displaying banners within the free e-mail system. Still, it's your choice.

Some companies who offer this remotely hosted service include Everyone.net, BigMailBox.com and SiteMail.co.uk. However, you may find yourself getting into problems if you don't have any control over your domain's 'zone file' in your domain name server. The way these remotely hosted services work involves you changing the MX (mail exchange) entry within your domain's DNS record to point to the free e-mail company. This then sends all e-mails to their systems, for handling by the free e-mail system. Does this all sound like techno-babble? It is. Luckily, these sites will provide you with simple instructions, but if you're certain that you won't be able to have this record changed, you may have to consider the locally hosted option.

 
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